NAIL HUB

Nail Hub is a new company that offers nail care services in Doha (Qatar). The task was to develop a colorful and highly recognizable identity that would stand out in a very competitive market where design is still quite basic.

We took inspiration from the early 2000s to create a distinctive identity, with pastel pink as the main protagonist, complemented by vibrant hues drawn from the work of their nail artists. Using the rounded form of a nail, we designed various shapes used throughout the entire identity, harmonizing with the curves of the wordmarkFinally, a mix of typefaces has been employed to represent the dual aspects of a modern woman: confident and strong, yet also graceful and stylish.



Nail Hub
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Nail Hub

Nail Hub is a company offering nail care services in Doha (Qatar). To create its identity, we took inspiration from the early 2000s, with pink as the protagonist, complemented by vibrant hues drawn from their nail artists' work. Using the form of a nail, we designed shapes used throughout the identity, harmonizing with the curves of the wordmark. A mix of typefaces represents the modern woman: confident and strong, yet graceful and stylish. Nail Hub es una empresa que ofrece servicios de cuidado de uñas en Doha (Qatar). Para crear su identidad, nos inspiramos en los primeros años de la década de 2000, con el rosa como protagonista, complementado por tonos vibrantes tomados del trabajo de sus artistas de uñas. Partiendo de la figura de una uña, diseñamos formas utilizadas en toda la identidad y que armonizan con las curvas del logotipo. Una mezcla de tipografías representa a la mujer moderna: segura y fuerte, pero también elegante y con estilo.

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